This post is meant for all the Technical Salespeople trying to get more business from engineers.
When I worked as a design and manufacturing engineer, there were certain salespeople that consistently stood out in my mind. These were the people that I called time and again for advice and to whom I ultimately ended up giving the most money. Below are 8 ways to stay on an engineer’s mind.
8. Present products and services to your customers as tools, and not just something else to buy. Prepare powerpoint presentations, bring samples of relevant technologies, and do live demos of your products. Engineers are always interested in learning about new tools and ways to apply them.
7. Make yourself easy to approach about a problem. Be friendly and jovial in meetings but always very professional. This makes you seem dedicated to your job and interested in your customers’ needs.
8 Ways For Salespeople To Get The First Call From An Engineer Every Time